Description

Job Overview

The Senior Manager of Communications and Public Relations is responsible for managing and supporting communications projects and initiatives related to Chartwell's reputation and brand. Working closely with the Sr. Director, they develop and execute innovative communications strategies to further enhance and safeguard Chartwell's reputation and drive business priorities and manage daily media requests and issues in support of Chartwell's residences and key stakeholders.

Key Activities

Communications and Engagement

• Develop and execute internal communications strategies and initiatives to enhance and support employee, resident, and family engagement, including the development of communications plan, editorial guidance, letter writing, key messaging, townhalls and events.
• Manage crisis and issues communications in support of Chartwell's residences and corporate office to support positive engagement with key stakeholders, including residents, crisis and issue management, including the development of reputational strategies and initiatives.
• Execute internal and external communications strategies and initiatives to support The Chartwell Foundation.
• Provide editorial oversight and strategic direction to other members of the communications team, helping to prioritize projects, meet deadlines and ensure sufficient support where needed.
• Collaborate closely with the real estate team to develop and execute communications plans in support of the company's real estate transactions, including acquisitions and dispositions.
• Collaborate with the content and social media teams to execute corporate communications and marketing strategies across our digital platforms.

Media and Public Relations

• Manage daily media inquiries on behalf of our residences and corporate partners, including the development of written statements and media pitches.
• Support the development of public relations strategies and campaigns for a wide range of projects to optimize Chartwell's reputation and brand awareness.
• Oversee quarterly and monthly media and online reputation reports.

Qualifications

Education

• Post-secondary diploma or degree in communications, journalism, marketing, public relations, or a related field.

Experience

• 5-7 years of experience in communication, public relations, or issues management.
• Experience in health care, seniors housing, or a corporate environment is an asset.

Skills & Abilities

• Effective communication skills, including excellent written, oral, and presentation abilities.
• Strong attention to detail, with exceptional command of grammar, spelling, punctuation, and editing.
• Critical thinking skills to understand complex issues and take immediate action.
• Strong knowledge of journalism and public relations best practices, and comfort in engaging with journalists.
• In-depth understanding of print, digital, and social media platforms.
• Exceptional interpersonal skills to interact effectively and build relationships at all levels of the organization.
• Ability to balance shifting priorities and manage timelines with internal resources and budgets in a fast-paced environment.
• Results-oriented and accountable with a desire to pursue innovation.

Effort

• The role demands high levels of mental effort and attention to detail due to the complexity of communications strategies and crisis management, handling multiple projects simultaneously, and working under tight deadlines.

Working Conditions

• Primarily based in an office setting with standard working hours.