Please note - this is a hybrid role - working out of our Kitchener office 2 days per week.

JOB SUMMARY:

The Business Development Representative is responsible for promoting D2L Products and Services, establishing customer relationships, and providing qualified, motivated leads to the Sales teams. As a key member of the sales team, the successful candidate will have in-depth knowledge of the company's solutions, competition, and a keen interest in the eLearning industry. The primary market focus is the education and corporate sectors.

We are looking for an energetic, polished individual with exceptional communication skills and a talent for relationship building. The successful candidate will gain expertise in accurately capturing and qualifying leads, effectively managing a sales pipeline, and achieving quarterly revenue targets.

This Business Development Representative provides a challenging career opportunity as well as career advancement within D2L.

How will I make an impact?

• Responsible for exceeding objectives within your assigned territory
• Able to understand and deliver D2L's unique value proposition and create solution vision with prospects
• Actively participate in outbound calling campaigns to generate sales opportunities
• Accurately capture and qualify leads gathered from tradeshows, webinars, inbound calls, and other marketing initiatives
• Follow-up with existing D2L contacts and develop them into sales prospects
• Distribute leads and make qualified appointments for Sales Executives
• Monitor and respond to D2L Sales inbox and website inquiries - responding and re-directing incoming customer request for information, etc.
• Create and update lead generation emails and phone scripts
• Update customer interactions through the CRM tool
• Complete sales reports and present findings to executive management
• Conduct market research and keep updated on product and industry knowledge, competitors, and industry knowledge
• Represent D2L at occasional tradeshows; some travel will be required

What you'll bring to the role:

• Interest in pursuing a sales career within a fast-paced, constantly changing environment
• Pro-active and goal oriented with the ability to maintain consistent levels of customer activity to generate sales leads and meet achieve quarterly objectives
• Excellent written and verbal communication skills
• Excellent time management skills with the ability to multi-task and organize/prioritize work independently
• Strong interpersonal and customer orientation skills with the ability to influence decision makers
• Demonstrated ability to work individually and collaboratively within a team environment
• Degree or diploma in Business, Marketing or related
• AI Skills:
• Experience using AI-powered sales engagement and CRM tools to optimize prospecting and outreach.
• Ability to leverage AI tools to accelerate email drafting, lead research, and outreach personalization.
• Comfortable interpreting AI-generated insights and using them to prioritize outreach and follow-up.
• Curious mindset with a passion for experimenting with tools that improve workflow efficiency, including AI-based solutions.