Marketing Coordinator

Job description

Our client is a global leader in the delivery of Lean consultancy and training services. They are currently scaling their Canadian operations and looking to add an ambitious Marketing Coordinator to their team.

Your new role

This new role will be responsible for developing and implementing marketing plans for the Canadian business. You will also work closely with the sales leadership to drive demand generation. In this role you will also oversee all marketing communications both internal and external. You will also be the go-to person with regards to planning, execution, and monitoring of marketing activities. In your new role data is king and you will assist in analyzing all marketing data (Campaign results, conversion rates, traffic to name a few). You will also be coordinating the development of marketing content and material - Brochures, videos, case studies, infographics, etc. You will also conduct ongoing competitor research including analysis of competitor products, services, websites, and special offers.

What you will need to succeed

To be successful in this role you must be highly self-motivated, proactive, and have a strong working knowledge of current marketing tools and strategies to execute successful marketing campaigns. You will also require a minimum bachelor's degree in marketing, communication, or a related field. You must have at least 3 years of marketing experience (Digital and Traditional) in a corporate, or agency environment. Experience with some of the following will be an added advantage - Mailchimp, Adobe Acrobat Pro (DC); InDesign; Camstia or other video editing software, CRM systems will be an added advantage.

What you will get in return

This role offers endless opportunities with the ability to really own the marketing domain. You will be part of a fast-growing team and be able to make an immediate impact.

What you need to do now