Are you a marketer bursting with creativity hungry to create content that inspires, delights, and drives results? If so, Vidyard is looking for a talented individual to join our Content Marketing Team. We're seeking a candidate with excellent writing skills with a focus on SEO. This person will be creative, fun, and can create compelling content that converts.

As a Content Marketing Manager, you will build amazing digital content that will bring people to the Vidyard site, educate, and engage them while they're there. You'll be working closely with others across our dynamic marketing team to create content that supports all of the awesome programs our team executes at a rapid-fire pace. The successful candidate will be required to develop and copyedit various content types, including, but not limited to, blogs, videos, email, and newsletters.

AS A CONTENT MARKETING MANAGER, YOU WILL:

  • Manage the Vidyard blog, including researching, writing, publishing, analyzing performance, and helping to inform our overall blog content strategy
  • Manage the Vidyard Newsletter, including sourcing content, writing, and prepping images
  • Write and copyedit campaign email, landing page, and video script copy to support a variety of programs
  • Understand and apply the principles of SEO to maximize the impact of the Vidyard blog
  • Analyze and optimize blog performance
  • Be comfortable being on camera to help produce video content as needed
  • Bring your most creative self to the table ready to contribute big, unique, and fun campaign ideas

TO BE AN EFFECTIVE TEAM MEMBER, YOU WILL:

  • Have a history of driving results through the content you've created
  • 3+ years of experience in content marketing
  • Have relevant experience using SEO tools such as Ahrefs, Moz, or SEMrush
  • Comfortable using Analytics tools such as Google Analytics, Heap, and Sisense
  • Experience using a CMS such as WordPress
  • Be able to work well in a remote work environment
  • Excel at working on multiple projects at once and effectively manage competing priorities
  • Display flexibility, resourcefulness, and strong organizational skills to help us prioritize and deliver in a fast-paced environment
  • Be an outstanding creative writer and storyteller
  • Be able to work collaboratively across a large and diverse marketing team
  • Background writing for B2B or SaaS is an asset
  • Experience working with a video platform is an asset

Employer Information

Ontario, , Canada
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