DUTIES

  • Develop and implement marketing strategies and plans
  • Accountable for brand presence and implementation in region
  • Execute marketing and advertising initiatives and campaigns in a timely manner, within budget
  • Execute and manage online advertising
  • Review and report on effectiveness and performance of marketing initiatives and campaigns
  • Support operational staff by providing marketing expertise, recommendations and updating regularly on marketing progress
  • Review and manage all interior and exterior signage.
  • Lead, manage, and attend all Resident events and sponsorships
  • Assist in the creation of social media content for regional specific initiatives.
  • Photography/videography of products, services and experiences
  • Management of all digital assets including photos, floor plans, 3D tours, and virtual staging
  • Monitor, manage and report on budgets
  • Achieve organizational goals by accepting ownership for accomplishing new and different requests and exploring opportunities to add value

EXPERIENCE AND EDUCATIONAL REQUIREMENTS:

  • Degree or diploma in Marketing, Business or Communications
  • Minimum 2 years' experience in marketing, event management, social media and digital marketing
  • Content management and photography/videography experience an asset

TECHNICAL REQUIREMENTS:

  • Intermediate proficiency with Microsoft Office
  • Excellent creative writing and editing skills

NON-TECHNICAL REQUIREMENTS:

  • Strong passion and motivation for all facets of marketing
  • Excellent verbal and written communication skills and comfortable representing the company at events and in public settings
  • Strong planning and organization skills with high attention to detail
  • Strong analytical and problem-solving skills
  • Exceptional decision-making capabilities demonstrating resourcefulness and confidence
  • Ability to work independently and collaborate with cross-functional teams and external partners/suppliers
  • Ability to manage multiple projects and deadlines independently
  • Demonstrate a positive and fun attitude with enthusiasm and assertiveness
  • High level of professionalism, confidence, creativity, initiative, and commitment to success

ONTARIO RESIDENT ACCESSIBILITY

Boardwalk offers support in its recruitment processes to applicants with disabilities, including accommodation that takes into consideration the applicant's accessibility needs. Applicants who require accommodation during the recruitment process are asked to contact Human Resources at 519-953-5101.


Employer Information

Edmonton, AB, Canada
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