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  • Non Union

Job Category

  • AAPS


AAPS Salaried
  • Information Services, Level C

Job Title

Manager, Marketing and Communications


Planning, Administration and Communications | Centre for Teaching, Learning and Technology

Compensation Range

  • $10,228.92 CAD Monthly

Posting End Date

March 31, 2021

Note: Applications will be accepted until 11:59 PM on the day prior to the Posting End Date above.

Job End Date May 17, 2022

Job Summary

The Centre for Teaching, Learning and Technology (CTLT) is a central UBC unit providing leadership, academic services and support to the university community in the areas of teaching and learning scholarship, course and program development, learning design, educational technology support and development, instructional support, and teaching practice development.

Working closely with the CTLT's Senior Management Team, the Manager, Marketing and Communications provides leadership and consultation around marketing and communications to advance the unit's strategic priorities. Responsible for developing and implementing marketing and communications plans that support the unit's service offerings and as well as university-wide teaching and learning initiatives. The Manager, Marketing and Communications is also responsible for developing effective relationships with various central and faculty stakeholders to develop opportunities for integrated and collaborative communication projects and stories.

Organizational Status

Reports to the CTLT Senior Manager, Planning and Operations. Works collaboratively with the CTLT Senior Management Team, CTLT's Marketing & Events Manager and CTLT service area owners, as well as various UBC communications stakeholders. Supervises the CTLT's communications team.

Work Performed

  • Manages and implements a communications strategic plan and yearly operational plan the supports CTLT's strategic priorities
  • Develops and implements marketing and communications plans for the CTLT, providing strategic vision for marketing activities and ensuring all communications is aligned
  • Collaborates with key university administrators and staff in Brand & Marketing, VPA, Faculties & departments, and CTLT service units to facilitate collaborative projects and ensure accuracy of content and messaging in communications programs
  • Manages the Centre for Teaching, Learning and Technology's Communications team
  • Manages the CTLT's social media policy and planning with CTLT's Marketing and Events Manager
  • Develops communication policies and processes
  • Manages communications and marketing projects and coordinating workflow
  • Maintains the CTLT's visual identity with internal and external partners and act as a brand ambassador of the CTLT's visual identity.
  • Manages the development and maintenance of the CTLT's websites, and other CTLT affiliated websites (not events related)
  • Oversees editorial content and delivery of digital and print-based publications
  • Develops communication plans for large-scale outreach activities and special events (outside of the events marketing portfolio)
  • Coordinates media relations activities with Media Relations
  • Provides front-line tactical communications expertise to staff, as required, develops speaking notes, briefings notes, announcements, scripts and presentations for UBC senior management and leadership
  • Collaborate closely with the VPA communications team to support Teaching and Learning initiatives and programs eg. TLEF
  • -Budget Management
  • recommending annual marketing and communications budget and tracking

Consequence of Error/Judgement

Makes decisions regarding the implementation of specialized communications and marketing initiatives. Inappropriate judgment could potentially damage the reputation of the CTLT, and could possibly have a negative impact on future partnerships with both faculties and central units.

Supervision Received

Reports directly to the CTLT Senior Manager, Planning and Operations on most projects. This position will, at times, also be directed by other senior members of the department and work directly with the Office of the Provost and Vice-President Academic.

Supervision Given

Supervises staff and student workers.

Minimum Qualifications

Undergraduate degree in a relevant discipline. Minimum six years of related experience, or communication services, or the equivalent combination of education and experience.

Preferred Qualifications

Undergraduate degree in a relevant discipline. Prefer undergraduate degree in communications, marketing, or public relations Minimum of six years experience or communications services or the equivalent combination of education and experience.

  • Experience developing and implementing communications plans and executing tactics.

  • Ability to plan and implement a broad range of digital and non-digital communication and marketing projects and to effectively and deliver results.
  • Demonstrated understanding of web design and usability best practices.
  • Effective oral and written communication, interpersonal, planning, organizational, and problem solving skills
  • Demonstrated experience in web content development including writing for the web,
  • Ability to develop and manage strategic partnerships.
  • Demonstrated ability to work in a project-based environment and handle multiple and concurrent priorities.
  • Capacity for creativity and innovation; ability to exercise initiative, resourcefulness and judgement.
  • Demonstrated ability to lead and work in an interculturally rich environment.
  • Ability to provide sound communications advice and recommendations to colleagues based on best practices.
  • Experience supervising contractors and providing direction to those assisting with communications projects.
  • Understanding of communications trends and best practices.
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