Sales and Marketing Coordinator
It's an amazing time to join Golden Life as we continue to expand our seniors housing, care, and services within western Canada.
We're looking for a qualified, Sales and Marketing Coordinator to join our Village team in Calgary, AB. If you're a strong team player with a passion for providing high quality deliverables in support of our seniors, then we'd like to hear from you!
Duties will include, but are not limited to:
Create strong relationships with potential residents and stakeholders
Understand the competitive landscape and market trends.
Communicate the company's values and advantages
Work with all relevant internal resources to ensure highest level of customer service
Utilize sales and marketing automation platforms
Validate the lead quality and pipeline data, provide guidance where required
Oversee the distribution of local marketing materials
Develop and implement site specific marketing and sales programs to achieve occupancy targets.
Develop an annual marketing plan, including budget and participates in the development, implementation and evaluation of annual residence and departmental directives
Implement site-specific elements of the marketing program and is accountable for proper management of the site controlled elements of the marketing budget.
Provide input as to product and service offered and how these should be changed to meet evolving client demands.
Provide input annually on occupancy projections, suite rates and resident rate increases.
Coordinate materials management responsibilities within the department including vendor contact, product evaluation, purchasing and inventory control
Complete and submit all marketing reports by specific deadlines.
Maintain awareness of industry trends and activities and their impact upon the site.
Source and implement community advertising placements.
Develop and implement a community outreach plan which may include trade or mall shows, speaking engagements, sponsorships, membership in community organizations, events or volunteer boards.
Facilitate a smooth transition for new residents by delegating or coordinating move-ins and ensure relevant information is communicated to site department managers.
Maintains and sets up all model suites.
Provides training to all site personnel designated to answer inquiries and conduct tours in the manager's absence.
Complies with the Occupational Health and Safety Act, Workplace Safety and Insurance Act and Workplace Hazardous Material Information System.
Performs other related duties as required.
The successful candidate will meet the following qualifications:
Competent with Microsoft Office Suite, CRM and Reporting Software
Ability to partner with a wide variety of stakeholders
Leadership and Communication Skills
Knowledge and experience with social model of care is an asset
Post-Secondary education with a preference to business administration in sales, marketing and communication or public relations, or a background in an industry related to the position, real estate, healthcare, or sales.
Successful Candidate must submit:
Physician's Waiver, TB Screen and Immunization Record
Criminal Record Check
Our culture attracts proactive self-starters who exhibit good judgment, innovation, selflessness, courage, impact, candid communication, inclusion, integrity, passion, and curiosity. If this resonates, maybe you're the right person to join the Golden Life team.
What we offer you
At Golden Life Management Corporation, we are purpose-led. Our Philosophy is focused entirely upon providing the best possible quality of care to our residents and those we serve. We recognize that engaged employees are necessary to achieve our purpose and our Philosophy.
As a Golden Life Team member, you can expect to be treated with dignity and respect, to be challenged with your work, and to have the autonomy necessary to excel. We offer a competitive comprehensive benefits package that includes a voluntary RRSP plan with company contributions, for eligible employees.
Golden Life welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
Job Type: Full-time