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SOCIAL MEDIA & MARKETING COORDINATOR
  • GUSTO 54

Posted on July 27, 2021

WHO WE ARE

Owned by Janet Zuccarini, Gusto 54 Restaurant Group is a tribute to food, family, innovation, and design that respects the past while rewriting the rules. Our mission is to build the most culturally relevant and celebrated collective of restaurants and culinary experiences in the world. Each of our concepts are rooted in transporting experiences

  • complete with delicious food, inspiring design, and soulful hospitality. As a Deloitte Best Managed Company, Gusto 54 Restaurant Group ranks in the top percentile of best places to work in Canada. We're looking for entrepreneurial people who believe in exceptional service, community and bring contagious passion to all they do. Our restaurants include Trattoria Nervosa, Gusto 101, Chubby's Jamaican Kitchen, Gusto 54 Catering, Felix Trattoria (Los Angeles), Pai, and Kiin, Gusto 50, Azhar Kitchen
  • Bar and Gusto Green (Los Angeles) opening in late 2021.

THE ROLE

As a Marketing Coordinator, you will be responsible for supporting our leadership team in bringing to life our Gusto 54 brands to life both internally and externally. The person in this role will be responsible for creating original content (copy, design, photos) and online communication with our loyal fans and followers (community management). This is an excellent opportunity for someone looking to gain experience within Marketing to learn about multiple different facets including social media, design, community management, employee engagement, and design.

YOUR RESPONSIBILITIES

Social Media and Marketing

Planning and executing our social media strategy, including regular posting on Instagram

Ideate and create content for social media posts and campaigns

Daily engagement, management and community management of multiple social media accounts (Facebook, Instagram), tracking and analyzing key social media metrics

Updating & maintaining other platforms such as; Glassdoor, LinkedIn and Indeed

Assist with photography briefs for in-house photographer

Assist with design and create marketing collateral for all existing restaurants using Adobe Creative Suite programs: Lightroom, Photoshop, InDesign, Illustrator

Support with marketing initiatives surrounding the launch of new restaurants (events, partnerships, promotions, public relations, influencers, etc.)

Support the Marketing Team on other exciting marketing initiatives, as needed

Newsletter

Create content publishing, and distribution of quarterly online newsletter to customers in conjunction with the Marketing and Communications Manager

Brand Marketing

Provide assistance to Marketing & Communications Manager

Public Relations

Provide support in executing and promoting PR initiatives

Own and manage clippings library

Assist in tracking PR metrics and results

Assist with coordination of influencer marketing, press releases and media coverage outreach

Internal Communications & Culture

Create and manage employee-centric content for our Gusto 54 Restaurant Group Instagram account (@gusto54restaurantgroup) and internal newsletter

Review and manage incoming requests for Gusto Gives Back

  • our charitable division

Support on design of creative assets for internal announcements

Lead the creation of internal training videos

WHO YOU ARE

Our ideal candidate is someone who is positive, entrepreneurial and believes that excellence is in the details. We are a small but passionate team, and we view each of our team members as an extension of our brand and family. You are a self-starter and are comfortable with working both independently and within a team to innovate and create content-based solutions that drive our business forward. You bring contagious passion, generosity, and fun to everything you do and have an interest in growing with us as our company expands.

Preference will be given to candidates who:

Have a passion for food, drink, and hospitality

Have 1+ years of experience in a social media or marketing role or demonstrated ability to create timely and engaging content (Instagram, Facebook, PowerPoint Presentations, printed collateral)

Excellent verbal and written skills

  • able to learn and take on the brand voice of multiple concepts and individuals, across a variety of marketing channels

Are able to organize and manage competing priorities

Have a strong eye for design and aesthetics

Have exceptional attention to detail and a dedication to accuracy

Are self-starters who are comfortable working in a fast-paced environment

Bonus if...you have photography, videography, and editing skills and are comfortable with paid social media marketing (Facebook & Instagram)

WHAT WE OFFER

As we view all of our team members are an extension of the Gusto 54 famiglia, we are excited to offer a competitive compensation package including:

Discounted dining privileges at all of our restaurants

Access to regular training and development programming

Competitive compensation

Gusto 54 Restaurant Group is an equal opportunity employer. We prohibit discrimination based on legally protected classes in accordance with applicable federal, provincial and local laws including ethnic origin, religion/belief, disability, age, sexual orientation and gender identity/gender expression. If you are contacted for an interview and require accommodation during the interviewing process, please let us know.

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