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The Vice President of Sales provides leadership and direction for Construction Sales in the Province of Ontario. The VP of Sales is accountable for sales performance, market share growth and aligning sales objectives with Brandt's business strategy.


  • Achieving sales growth and profitability throughout the assigned Territory;
  • Achieving asset management goals of turn and aging as well as protection of company assets. Included but not limited to new and used Wholegoods inventory;
  • Providing assistance in and guidance for forecasting the right mix of inventory to achieve sales and market share goals in the assigned Territory;
  • Provide continuous input on the development of standard machine specifications and encourage the selling of the FAB's of the standards;
  • Assist in the management and development of all sales employees with the goal of building a motivated and successful workforce focused on long term success for the company and customers;
  • Achieving Market Share goals as agreed for the long-term success of our manufacturer and the company;
  • Provide feedback and input into future opportunities and competitive pressures;
  • Assists in compiling and utilize Transaction Pricing information to maximize market based pricing to increase margins in all equipment groups
  • Facilitate and promote corporate sales strategy and initiatives through active participation in corporate strategic planning, sales strategy development, forecasting, sales resource planning, and budgeting;
  • Achieving the financial sales performance targets as set out in the Company Budget;
  • Recruitment, training, development, and management of direct reports;
  • Provide input on advertising, promotion and marketing in connection with Brandt sales;
  • Assist with negotiation of sales contracts with customers;
  • Directly assist in improving sales opportunities with large, very large, difficult, and/or challenging customers;
  • Establish and maintain good public relations with communities, civic, political and industry personnel;
  • Achieve customer satisfaction;
  • Attendance at Industry events, active participation and promotion of all Divisions of Brandt during the event;
  • Performance of such other duties as are normally and customarily carried out by senior management in connection with Brandt;
  • Ongoing presence at all physical operating locations within the prescribed area of responsibility of Brandt is critical. Minimum of 100 days must be spent traveling throughout the operating locations;
  • Continuous ongoing communication and contact with the Sr. VP of Sales on a daily, weekly and monthly basis;

Required Skills

  • Enthusiastic, energetic and goal driven
  • Able to work independently but within a large organization
  • Proven ability to build and grow sales in a team environment
  • Minimum of 10 years' experience in a related industry, accompanied with a minimum of 5 years in management or business operations
  • Degree or diploma with business focus considered an asset, but not mandatory
  • A solid understanding of business planning, financial and cost management, and achieving goals
  • A professional and resourceful style; the ability to work independently and as a team player, to lead by example, take initiative, and manage multiple tasks and projects simultaneously
  • Must be flexible and adaptable, able to positively impact both strategic and tactical initiatives
  • Strong organization and time management skills, as well as strong attention to detail and consistent customer focus are all required skills
  • Candidates must possess and maintain a valid passport and be available for international travel; extensive travel is required
  • A recent drivers abstract will be required

Required Experience

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