The daily operation of the official account, responsible for the planning and copywriting of daily activities, and output high-quality content on the new media platform around the promotion goal.
- Developing social media content plans that are consistent with the company's brand identity
- Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement
- Communicating with social media followers, including responding to queries in a timely manner
- The daily operation of the official account, responsible for the planning and copy-writing of daily activities, and output high-quality content on the new media platform around the promotion goal.
- Communicating with social media influencers, KOLs, KOCs, and establish long-term relationship with company
- Understand and analyze the reading behavior habits of target users, and refine content operations through sub-platforms to achieve brand exposure to users, promote new updates, and increase user repurchase frequency;
- Community operation and management, in-depth contact with users, understanding of user needs and product use intentions, optimizing content and activities based on user resources, and cultivating more highly sticky users for the company.
- Cooperate with the promotion and landing of the event marketing plan, have a strong data-based thinking, and a clear sense of purpose.
- Clear insight into industry trends, track and feedback on trends.
- Prepare weekly reports on social media marketing efforts
- Bachelor degree or above, professional background in marketing /social media/Journalism/film/photography is preferred
- 2 years and above of marketing/social media related work experience is preferred
- 1 year of video production, video editing, photography is preferred
- Excellent written and verbal communication skills in English and Chinese
- Must have a thorough understanding of social media management and strategy
- Strong learning ability and self-driving ability, with good stress resistance
- Actively innovate, have a pioneering spirit, are willing to face challenges, have a team spirit, and have a sense of responsibility
- Eligibility to work in the country you are based at