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Job Description :

This position is accountable for managing offer launches and evolutions using the country offer introduction process and developing an Offer Technology Roadmap specific to the assigned products within the Power Systems portfolio. This role serves as the key intermediary between Global Supply Chain and the Front Office, interpreting feedback to continually improve the offer (price, competitive features and promotion) in order to grow profit and market share.

What will you do?

Primary Role & Responsibilities

The Offer Marketing Specialist is accountable to:

Manage the execution of the product offer portfolio.

  • Monitor market, customer & competitive inputs and provide Customer Product Offer Requirements.
  • Acts as the liaison between Product Management and front office (e.g. Segment Marketing, Sales & Sales Operations, Marketplace, Marketing Communications, Channel, Pricing, etc.)
  • Develop offer roadmaps for respective business.
  • Cooperate with Marketing communication to create the marketing communications calendar of events (demand creation).
  • Generate demand through the successful execution of the MarCom plan.
  • Meet or exceed Product Sales targets and associated financial KPIs for the Power Systems Project Offer Perimeter.

Secondary missions:

  • Contributes to the specifications of new products.
  • Collects insight regarding product, service and solution gaps from Sales and the marketplace itself.
  • Distills information and recommends to Product Management product roadmap changes.
  • Proposes the adaptation needed to comply with local codes, standards and norms.
  • Defines or proposes all necessary action plans targeted at boosting the product offer in collaboration with Product Management, Segment Marketing, Pricing, Channel, Sales, MarCom, Corporate Communications, Tech Pubs, OD, Competency Centers, PAEs, Customer Care, PSS, etc. This ensures that all relevant stakeholders are properly trained and aligned, e.g.
  • that Sales and Channel are provided sufficient support, training and sales collateral to effectively promote the Power Systems Project offer to contractors, end users, consultants and original equipment manufacturers.
  • Sets published price and direction for execution, monitors its implementation.
  • Maintains detailed competitive analysis of competitors' product or solution offer positioning at the country level, provides this to other parts of the organization, e.g. Product Management, Sales, Segment Marketing. Receives competitive information from other parts of the organization, e.g. Segment and Channel Marketing.
  • Provides the direction to the business e.g. Logistics, for Customer Experience requirements (availability, stock levels).
  • Prioritizes supply to Markets & Customers in the event of product shortages. Provides direction, does not micro-manage the requests.
  • Follows up on quality indicators.
  • Identifies product offer gaps and suggests product offer evolution.
  • Profitability of the product offer, price realization and mix management.
  • Sales and Market Share Growth of the product offer.
  • Product specifications for Consultants.
  • Accountable for implementing the actions around life cycle management.
  • Identifies product offer gaps and suggests product offer evolution.
  • Improves marketing effectiveness by focusing on process continuous improvement.

What qualifications will make you successful?

  • More than 5 years of Industry experience
  • Electrical or relevant engineering degree preferred. Business education (asset)
  • Good knowledge of electrical distribution business and construction industries
  • Experience in low/medium voltage distribution equipment or design engineering preferred
  • Strong understanding of Marketing Fundamentals (Value Proposition, Competition battle, Price Management, Product Positioning, Promotion and Market Segmentation)
  • Excellent communication, listening, interpersonal skills, as well as negotiation and influencing skills
  • Strong analytical and technical skills
  • Autonomous, entrepreneurial & team spirited.

Main performance indicators:

  • Top line sales
  • Orders
  • MGM
  • Price Plan Attainment
  • Relevant Product Market Share
  • (External) English Qualifications:

Who will you report to?

Power Systems Offer Marketing Director

Let us learn about you! Apply today.

(External) English Company Boiler Plate:

Why us?

Schneider Electric is leading the digital transformation of energy management and automation. Our technologies enable the world to use energy in a safe, efficient and sustainable manner. We strive to promote a global economy that is both ecologically viable and highly productive.

€25.7bn global revenue

137 000+ employees in 100+ countries

45% of revenue from IoT

5% of revenue devoted for R&D

You must submit an online application to be considered for any position with us. This position will be posted until filled

It is the policy of Schneider Electric to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct. Concerning agencies: Schneider Electric does not accept unsolicited resumes and will not be responsible for fees related to such.

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