Date Posted: 11/09/2023
Req ID: 34900
Faculty/Division: VP - Division of University Advancement
Department: Campaign and Marketing
Campus: St. George (Downtown Toronto)
Position Number: 00035991
The Division of University Advancement (DUA) promotes and supports the University of Toronto by engaging a worldwide community of more than 600,000 alumni, plus many donors and friends. DUA encompasses a highly skilled team of staff focused in the areas of development (fundraising), alumni and volunteer engagement, advancement services, and advancement marketing and communications.
The uniquely integrated structure encourages each division to bring its particular strengths and expertise to the common cause of advancing U of T's relations with alumni, donors, and friends. DUA at the University of Toronto is engaged in a transformative agenda deeply rooted in the University's vision for growth and innovation. DUA is focused on doubling fundraising performance on a sustainable basis; enhancing the effectiveness and satisfaction of alumni participation and programs; building advancement capacity within and across divisions; creating anorganization and culture that fosters leadership, initiative, effectiveness, and community; and contributing to the creation of an external relations strategy for a transforming image, reputation and standing of U of T along an axis of differentiation and excellence.
Serving as part of the Editorial Services team within Advancement Communications and Marketing, the Senior Writer, Strategic Content will provide high-quality writing and editing for, and strategic communications advice to, the University's Division of Advancement.
Under the general direction of the Director of Strategic Content, the incumbent will be responsible for researching, developing and producing major gift proposals, cases for support, backgrounders, campaign collateral and other strategic communications targeted to alumni and prospective donors.
Working closely with colleagues in Advancement and other divisions across the University, the Senior Writer, Strategic Content will craft coherent, credible and motivating documents to advance the University's highest priorities and aspirations. Developing these texts will involve extensive consultations with academic, development and volunteer stakeholders, highly original content research, drafting of creative briefs and outlines, as well as writing and design coordination. The writer will work closely with colleagues in the Advancement Communications and Marketing team to drive multiple projects forward from inception to final delivery, often with competing deadlines.
In this role, you will play a vital role in fulfilling our commitment to delivering high-quality writing, editing and communications services to the University.
Your responsibilities will include:
- Researching and writing stewardship reports, cultivation material and fundraising proposals
- Writing targeted communications to support fundraising objectives
- Writing project-specific proposals and briefings related to fundraising campaigns
- Probing for information from clients to determine target audience, key messages, appropriate voice and tone of communication
- Editing content for style and tone
- Developing content for marketing and/or promotional materials
- Planning and developing an integrated multi-channel communications strategy independently
- Advising on communication strategies to engage and attract major donor prospects
- Bachelor's Degree (communications, journalism, English, etc); or an equivalent combination of experience in communications.
- Minimum of six (6) or more years related experience in the area of advancement communication
- Superior writing ability is an essential requirement. The successful candidate will have demonstrated, through a portfolio of samples, professional-level writing ability with respect to style, organization and structure, rhetoric, appropriateness to subject, and breadth of subject matter.
- Familiarity with proposal, case development and campaign communications.
- Knowledge of university environments preferred and understanding of academic community
- Project management skills
- Knowledge of Microsoft Office suite (Mac or PC-based) is required. Broad familiarity with web-based research tools for content development is also essential. Design capability and familiarity with design software are definite assets.
- Ability to conduct focused interviews with constituents in developing content.
- Ability to process various inputs and data into coherent, persuasive narratives.
- Ability to craft coherent narratives basedon sometimes widely divergent perspectives.
- Experience writing about topics in engineering, science and technology preferred.
To be successful in this role you will be:
Closing Date: 11/23/2023, 11:59PM ET
Employee Group: USW
Appointment Type: Budget - Term; This is a 18-month term position.
Pay Scale Group & Hiring Zone:
USW Pay Band 17 - $105,706 with an annual step progression to a maximum of $135,179. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
Job Category: Administrative / Managerial
Recruiter: Fiona Chan
Lived Experience Statement
Candidates who are members of Indigenous, Black, racialized and 2SLGBTQ+ communities, persons with disabilities, and other equity deserving groups are encouraged to apply, and their lived experience shall be taken into consideration as applicable to the posted position.